“The nurse with digital marketing skills. Meet Renata.”

Digital marketing skills have become essential for talent across all industries as well as individuals who want to take charge of their career and design a lifestyle that is aligned with their greatest goals. Renata Pammer has been working as a nurse in Malta for close to a decade. She shares what motivated her to enrol for the Professional Diploma in Digital Marketing. This is her story.

Why did you enrol for the Professional Diploma in Digital Marketing?

Digital marketing isn’t just the future, it’s the present, these skills are a must-have and are one of the most sought-after skill-sets of our time. Gaining these skills gives you the career freedom to be able to make a change if the need arises.

Why have digital marketing skills become essential?

The COVID-19 pandemic reminded everyone that digital marketing is at the heart of all businesses, no matter the industry. Talent working in marketing needs to be equipped with digital marketing skills to take brands to the next level while individuals not working in the marketing arena should understand how they are being influenced and targeted as consumers. Digital marketing skills have become fundamental because this is how we communicate.

What did you like the most about online live learning?

Online Live learning is really comfortable. First of all, you eliminate the stress of traffic and parking. You can switch on and join your lesson from absolutely anywhere so the chances of arriving late are minimal. This is a great way to learn in particular for individuals who work and have very busy schedules – like nurses!

What is your message to talent who want to make a career change? What should they do?

Don’t think too much, instead take action. Move out from your comfort zone, identify what makes you happy and explore which courses are aligned with your greatest goals. You can take charge of your career if you take the first step.

Renata’s learning journey won’t stop here. She is eager to enrol for the Graphic Designer Associate Course or achieve a Professional Diploma in UX Design and we are certain that she will continue to move forward fast and design the lifestyle of her dreams. We hope that her story will inspire other talents across all industries to take charge of their career too.